cognitive dissonance $1 $20 boring task experiment

Being paid less made people convince themselves a boring task was enjoyable

$1 Vs $20

In a famous experiment, people were paid either $1 or $20 to tell someone that a boring task was enjoyable. Those paid only $1 later rated the task more positively. One explanation is that the small payment gave them too little outside reason for lying, so they changed their own attitude instead.

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